Aditi Kaushiva

The Dance Bible

Cofounder (India), United Kingdom

Experienced professional with a demonstrated history of working in Trade Finance vertical as a Relationship Manager at Standard Chartered, Wells Fargo and HSBC Bank, Aditi took a leap of faith in 2018 to start her entrepreneurial journey. As a passionate dancer having trained in Bharatanatyam, Jazz and Contemporary dance styles from renowned institutes like Broadway Dance Center, New York and The Danceworx, Delhi, she realised the opportunities in the ever growing dance and performing arts industry in India. She co-founded, The Dance Bible (TDB) with the vision of 'Spreading the joy of dance and movement, by creating authentic, joyful, movement inspired dance clothing, shoes & accessories.' TDB has evolved from a blog & community page for engaging, networking, sharing tools & resources within the dance community, to an INR 3 Cr (ARR) turnover dancewear and dance inspired fashion clothing brand with a 96% YoY growth. At TDB she leads D2C Sales, Marketing, Community & Collaborations, Customer Relations, and Content Management. A multi-potentialite, she is also an avid writer, having been published in Gal-dem, Unread magazine, DNA India to name a few. Currently residing in the United Kingdom, she is an active member of women entrepreneur circles in India and an alumni of "Goldman Sachs 10K Women '' program at the Indian Institute of Management, Bangalore. Drawing insights from building her own venture in a niche market, she helps small businesses scale up through authentic, creative and data driven marketing strategies. LinkedIn: https://www.linkedin.com/in/aditikaushiva/ Business Website: https://www.thedancebible.com/ Business Instagram: https://instagram.com/thedancebible.shop